[Overdue] Rapala has been the world's favorite fishing lure since 1936. Today, Rapala lures, knives, tools and accessories are trusted by fishermen in over 140 countries worldwide. Rapala's reputation stems from a towering list of world record catches, the knowledge of our Pro Anglers and a history of unwavering dedication to quality. Each and every Rapala lure is still hand-tuned and tank-tested to assure it has the Rapala trademark swimming action that big fish can't resist.
[Overdue] Seasoned angler or novice, from freshwater to bluewater, Okuma has you covered. Tested by serious fishermen in serious situations, for a product to earn the Okuma badge it is tried, tested and proven.
From its humble beginnings in the early 1980'...